Guwahati: Maa Kamakhya Associates has launched its branded packet tea range under the brand names ‘The Gardener’ and ‘Amsoi’, marking its entry into the organised tea retail segment. Backed by decades of experience in tea cultivation and manufacturing, the new portfolio targets multiple consumer segments.
The tea range is divided into three categories—The Gardener (super-premium), Amsoi Premium, and Amsoi Kadak (regular). The Amsoi brand is currently available across several states including Assam, West Bengal, Bihar, Maharashtra, Rajasthan, Telangana, Punjab and Jammu & Kashmir, with plans to expand to more states in the next phase. Products are also available online at www.nutratea.in.
The teas are sourced from the group’s own estates and partner gardens across Assam and include CTC, Orthodox blends, Elaichi tea, Green tea and premium Darjeeling-Assam blends.
Maa Kamakhya Associates operates under the Nutratea Industry Group, a diversified business house with a turnover exceeding ₹100 crore and a workforce of over 1,100 employees. Company officials said the launch strengthens their commitment to building scalable Assam-based tea brands while generating employment and supporting regional growth.
